Phill Keene is the Director of Sales at Costello Inc, provider of a Deal Management software platform, and Co-host of the very popular Real Sales Talk Podcast. As an everyday sales practitioner, both from a selling perspective and sales leadership perspective, Phill has recently earned the distinction of "2017 Top 25 Most Influential Inside Sales Professionals" by AA-ISP and "Top 50 Sales Development Leaders You Should Know" by Engagio. Being from Indianapolis, we discuss how Phill incorporated the Indy 500 into the sales culture at Costello to encourage higher activity levels of prospecting and lead generation. Phill shares his philosophy on cold calling, social selling, and how to improve deal management sales processes to increase closing ratios. Phill also shared two quick sales hacks, including one he labels as "The Crazy Ex Cadence" that you won't want to miss! As a matter of fact, when you listen to the podcast and hear Phill explain "The Crazy Ex Cadence" approach he provides his email address for you to request him to send you the details for how to implement this unique approach yourself. If you want to learn unique advice you can immediately apply in the real world of selling to help you increase sales and earn more money, then you will want to listen to the real sales talk that occurs within this exciting interview!